A43 road safety improvements undertaken near Easton-on-the-Hill

05 February 2026

North Northamptonshire Council has completed a programme of road safety improvements on the A43 between Weldon and the northern county boundary to introduce new speed limit reductions along this key strategic route.

The A43 is an essential route for both local communities and those travelling through the area. Alongside new lower speed limits of 50mph, works also include the removal of outdated signage and installation of new speed limit signs, alongside supporting activities such as sign cleansing, vegetation clearance, and the replacement of worn signage to improve visibility and driver awareness.

These changes will reduce overall vehicle speeds not only in the updated sections but within the existing lower speed areas in Collyweston and Easton-on-the-Hill. 

We are aware of the concerns of residents about the safety of this stretch of road which is why we have worked hard to implement these changes.

Similar schemes elsewhere in the region have demonstrated improved driver behaviour and greater compliance with posted limits. Evidence from comparable projects shows that transitional speed limits encourage earlier deceleration, reducing speed related issues and enhancing safety for nearby communities.Cllr Chris McGiffen, the council’s Executive Member for Highways and Travel

Delivering these improvements in partnership with the council is an important step in enhancing safety along this key route. By updating signage, improving visibility, and supporting the introduction of new speed limits, we’re helping create a safer environment for all road users and nearby communities. We’re proud to play our part in making these vital safety upgrades a reality.Allan Rigby, General Manager at Kier Infrastructure

Looking ahead to 2026/27, the council are increasing the frequency of road marking renewals across the wider network. As part of this work, the feasibility of additional or enhanced markings at Easton on the Hill will be considered within a broader Red Route review. A comprehensive signage review is also planned to identify and address damaged, obscured, or poorly positioned signs, with potential reinforcement measures - such as Red Route signage - to be explored in consultation with local stakeholders.